How a small business can enhance its social media marketing
Social media marketing may not be a new concept for businesses, but many still don’t know how to do it properly. With statista predicting that there will be 2.95bn social media users by 2020, it is in every business owners interest to leverage social media effectively.
SME confidence returns to pre-Brexit levels
While Brexit has taken its toll across business sectors, a new report issued this week by the Federation of Small Businesses (FSB) suggests that at least confidence levels are beginning to return to something like normal following June’s referendum.
reasons why your business needs a web or mobile app
With increasing smartphone usage, it is no longer a luxury to have Apps as an extension of your business. It has rather become a necessity.
Top 5 SME funding fails revealed
he SME funding landscape can be a complex minefield. Clear Funding's Ian Watkinson outlines what business owners should prepare for before deciding on the funding option right for them.
Should the UK Government be doing more to help UK Tech Start-Ups?
UK government''s support for tech start-ups is an embarrassment, says CES organiser
Will 2017 be the year of the online entrepreneur?
50% of Brits aged 25-34 are considering turning their hobbies into an online business next year, but concerns about skills and costs of starting up persist
The 8 toughest challenges you’ll face as a start-up business owner
From dealing with redundancies to keeping positive, successful UK entrepreneurs share the hardest challenges they’ve overcome in business…
Article 50: Tackling Brexit uncertainty in 2017
With Article 50 and Brexit uncertainty continuing in 2017, the UK’s SMEs have weathered many an economic storm over the past decade.
Barclays launches new business lending service for SME''s
New research uncovers a £34bn economic opportunity waiting to be unlocked from Britain’s SMEs by 2021.
Seven tips to turn a first time blog visitor to firm fan
Let’s face it, driving traffic to your blog can be challenging, demanding much time, effort and, if you invest in PPC, money. Once your visitors have arrived, you’ll want to make the most out of every first-time reader and (ideally) ensure that they come back for more. Here are seven tips to ensure you achieve exactly that.
3 questions to unlock the power of video storytelling for your business
Video marketing is the most powerful way to tell your business story. Don’t take our word for it; this is according to Nicola Mendelsohn, EMEA VP for Facebook. When this powerful social network starts to champion video, it’s worth taking note.
How to Succeed at Advocate Marketing
Advocate Marketing is a way for businesses to use their customers and employees to create awareness, value and sales for their brand. Below we look at the main reasons to get started and how implement it.
When does a new business need a website?
Is a website necessary for a business that is only just starting out? Before you begin to make sales and generate a large amount of business is there any point in spending money on a website? Will anyone find your site? In this blog post I hope to answer this question and explain why a website is one of your initial business musts!
Simple Websites Work Best
We all want an effective website that makes the users lives easy right? Easy to understand and easy and obvious for the user to take the next steps to the conversion you want.
Why Social Media Buttons Don’t Work!
Most people creating a new website will ask me at some point where the social media buttons will go. But is sticking the same tired and gaudy social buttons on every page of our new website really the best way? Here’s why we don’t think so.
3 Cyber Security Points to Keep in Mind
While Internet presence is a crucial step on the staircase of success, it also brings quite a few dangerous elements that we need to be mindful of. Cyber-attacks can be devastating both to a company’s image and to its customers. As such, the topic of cyber security comes up more and more in debates, presentations and so on.
ARE AGENCIES, AND THEIR CLIENTS, MISSING A TABLET TRICK?
Remember how the oracles of advertising heralded the year of mobile year after year? Well, now, that mobile has fully entrenched itself on the marketing conscience, the focus has now shifted to tablet.
Designing a Brand Identity
One of the most interesting and challenging projects we, as graphic designers, work on is designing a logo and brand identity. Our job is to transform the clients vision into a tangible piece of artwork. It is through honest and creative collaboration that great design occurs.
Do You Have A Traffic Problem Or A Conversion Problem?
Most people don’t know if their website is performing well or not. Do they have enough visitors or not enough conversions?
The Do's and Don'ts of getting the best from promotional products
Promotional merchandise is an important part of your marketing strategy, especially if you are exhibiting at a large event such as a Business Show.
The Future of the VR Web Experience
VR is already being used in the tech industry with press conferences being streamed in VR and being hosted on VR social networks such as AltspaceVR. VR is going to have a huge impact in the gaming industry, but how will VR be used effectively on the Web?
What Audiences Expect and Why Brands Need to ‘Simplify’ the Journey
From strategies to re-imagine and ‘hyper-personalise’ the customer experience to ways brands are harnessing mobile and offers linked to context to improve loyalty programmes, marketers must determine the appropriate channels and approaches that will satisfy people’s growing requirement for personalised and relevant brand communications.
The One Thing You MUST DO With Your Website?
Most people have a website just because they need one. You need to be doing this number one thing to make having a website a worthwhile thing for your business!
The little know secrets for getting the best ROI your exhibition SWAG
How to avoid wasting your money and materials on people who are never going to be your client.