Fergus Crockett

After nearly 30 years in senior roles across a variety of companies and sectors, I believe every company can acquire and care for their customers more effectively. Customers rule! It’s my passion and vision to positively impact 10000 businesses by teaching them how to attract and love customers for greater financial reward.

Is every customer a good customer?

The hardest challenge for any company no matter their size or maturity, is growing their customer base profitably. This seminar will outline the steps to effective customer understanding and targeting, developing impactful customer communications, executing great marketing investments and building customer advocacy.


  • Lucy Hall: Speaking at The Business Show

    Lucy Hall

    How to reach your customers through Podcasting.

  • Paul Cooper: Speaking at The Business Show

    Paul Cooper

    Using Technology to Help Boost your digital Marketing

  • Dawn Crossingham: Speaking at The Business Show

    Dawn Crossingham

    Creating a Vision for Business Growth

  • Alan Smith: Speaking at The Business Show

    Alan Smith

    How to Make Your Staff Rewards Programme Work Harder