Digital Marketing for Small Businesses
13 & 14 Nov 24
Day 1 (13th) - 11:00 - 17:00
Day 2 (14th) - 11:00 - 16:00
Register For Masterclasses Here
ABOUT THE MASTERCLASS
Join this masterclass and learn how to make sure your small business gets the big wins it deserves. Each session will offer practical advice and highlight relevant tech tools so you can grow your marketing footprint and save a lot of time in the process
Learn from experts who have been there, done that, and are here to help you take the best next steps. They'll cover a range of topics from social media for startups and personal branding for founders, to setting up impactful email campaigns and tapping into the full power of AI and marketing automation.
Each session will be 20 minutes long, followed by 10 minutes of Q&A, so please come with those questions you’ve been meaning to ask.
Find out how to take your small business to the next level. Let’s win this together.
SCHEDULE
Wednesday
- 11:00– 11:30: How to do more marketing with limited time (Dave)
- 11:45– 12:15: Using AI to win at social media (Lucy)
- 12:30– 13:15: Sell more with an engaging email marketing strategy (Matt)
- 13:30– 14:15: The non-cringe guide to building your personal brand (Christine)
- 14:30– 15:15: Using automation and AI to save time and make money (Dave)
- 15:30 – 16:00: Overcoming small business challenges with marketing automation (Erika)
- 16:15– 16:45: Email marketing must-haves: quick tips for lasting success (Matt)
Thursday
- 11:00– 11:30: How to do more marketing with limited time (Dave)
- 11:45– 12:15: Using AI to win at social media (Lucy)
- 12:30– 13:15: Sell more with an engaging email marketing strategy (Matt)
- 13:30– 14:15: The non-cringe guide to building your personal brand (Christine)
- 14:30– 15:15: Using automation and AI to save time and make money (Dave)
- 15:30 – 16:00: Overcoming small business challenges with marketing automation (Erika)
ABOUT THE SPONSOR
Constant Contact offers powerful, easy-to-use digital marketing tools. Expand your contact list, build customer relationships and drive business with email, social media, event marketing and more..
Say goodbye to strategy stress with AI-powered writing assistance and multi-channel marketing campaigns built for you in just a few clicks.
Enjoy best-in-class deliverability rates, and award-winning customer service from just £8 per month.
Meet the Team
Erika Robinson, UK GM at Constant Contact
Erika has spent two decades working across strategy and finance for some of the UK’s most recognisable brands, including financial software giant, Intuit, mental health company, Headspace and telecommunications leader, Virgin Media. Erika led Commercial Strategy for Intuit Quickbooks UK and pioneered the commercial launch of Headspace’s mental health offering across Europe and the UK.
An entrepreneur at heart, Erika founded her own business in 2019, of which she remains CEO, and therefore has an in-depth understanding of the small business owners’ priorities and predicaments.
Matthew Montoya, Sr Manager, Partner Success at Constant Contact
Matthew Montoya has helped over 15,000 small businesses to better understand how digital marketing can affect growth and what utilising best practices can mean to the bottom line. In his 24 years in marketing, he’s worked on nearly every kind of marketing vehicle around, from print, broadcast, social, web, and of course email marketing. He’s seen and had a role in it all.
Lucy Hall, Consultant, Trainer, and Speaker
Lucy is a regular speaker on all things Social Media Marketing, Digital and Content Planning and has appeared on BBC Radio, Times Radio, Sky TV, Many Radio Shows, Magazines, online articles and Podcasts. She is a contributor for The Huffington Post, Business2Community, Social Media Examiner, Steer Your Business and for her owned publications SocialDay and Digital Women.
Christine Gritmon, Partner Manager at Constant Contact
With over 20 years of experience with brands big and small, Christine Gritmon knows how to define, refine, and rock out a brand that gets noticed–and how you can leverage that power for your own personal brand as well!
Dave Charest, Director of Small Business Success at Constant Contact.
Dave is an educator and an advocate for small business leaders, marketing professionals, and nonprofits, providing them with practical marketing advice that can help them achieve their goals. He is a dynamic leader, speaker, creator, and award-winning marketer who strives to inspire small businesses and nonprofits by simplifying the complex world of online marketing. Dave also hosts the Be a Marketer podcast, a 2024 Webby Awards Honouree.
