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The Business Show

Daniela Tabor

Daniela Tabor

Head of SMB Sales, Northern and Western EMEA, Spotify

Daniela Tabor is the Head of SMB Sales - Northern and Western EMEA at Spotify. Her team is responsible for growing Spotify's SMB advertising business and supporting advertisers on Spotify’s self-serve platform. Daniela has over 10 years of experience in digital advertising with previous roles at Google and content platform Taboola.

Born in Madrid, Daniela has lived, studied and worked in London, Paris and New York, completing her education at LSE and Columbia Business School. In her spare time, she can be found running around London in search of the perfect croissant.