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The Business Show

Melissa Matson

Melissa Matson

Founder and Brand Strategist, EMBR Brands Ltd

With 15 years of experience working within global brands (Mars, Starbucks, 20th Century Fox) and supporting
entrepreneurial startups, Melissa Matson understands what it takes to build powerful brands that connect and convert.

From business development origins, to more recent brand strategy and marketing activation, Melissa has a unique
ability to bridge the gap between commercial strategy and creative execution.

But it goes beyond that.

Her infectious enthusiasm and unwavering passion for development unlocks the potential within brands,
and the people behind them.

It's this fire that inspires everything at EMBR. It fuels our momentum and drives our impact.

Her ethos: Why blend in when you were born to stand out?