In this keynote, Business Solutions to a Social Crisis, Lord John Bird, founder of The Big Issue and crossbench peer, shares practical strategies and personal lessons from building one of the world’s most impactful social enterprises. Drawing on his unique journey, Lord Bird will explore how businesses can be powerful drivers of social change while remaining resilient, innovative, and growth focused. Tailored for ambitious entrepreneurs, SMEs, and business leaders, this keynote offers not just a behind-the-scenes look at founding a purpose-driven enterprise, but also actionable insights to help you respond to today’s most pressing social challenges. Expect an honest, inspiring, and practical talk that empowers you to lead with purpose and navigate opportunity in uncertain times.