Chess Marketing

At Chess Marketing, we know that building a great B2B brand isn’t just about launching flash-in-the-pan campaigns, it’s about engineering strong, sustainable relationships with your customers. We are a no-nonsense, results-driven marketing and communications agency dedicated to helping businesses not only survive in competitive markets but truly thrive.

We believe your marketing should feel less like a chore and more like a smart, calculated game of chess. Every business makes moves, but we help you anticipate the board, think several steps ahead, and execute with absolute precision. That is why we act as a true, seamless extension of your internal team, getting to know your unique business goals, market pressures, and operational mechanics inside out.

We reject ‘cookie-cutter’ templates. Instead, we craft bespoke, customised marketing strategies that align directly with your commercial targets to deliver real, measurable growth. Whether you are looking for a fresh perspective on a legacy brand or a full-scale marketing overhaul, Chess Marketing is ready to help you secure your next win.

Our Core Expertise

• Marketing Consultancy & Strategy First: Cutting through the noise to build structured, long-term commercial roadmaps.
• Brand Management: Forging clear, impactful identities that resonate deeply with B2B audiences and command market authority.
• Web Design & Build: Developing high-converting, functionally intuitive digital hubs built to capture and nurture leads.
• Digital Marketing: Deploying data-led, multi-channel campaigns engineered to deliver visible ROI.
• Content Creation: Crafting powerful narratives and clear, effective communication pieces that position your team as trusted industry experts.

Meet the Speaker & Director: Louise Ray

Louise Ray is the Founder and Director of Chess Marketing, bringing a wealth of hands-on experience in corporate communications, brand evolution, and commercial growth strategy. Under her leadership, Chess Marketing has championed a ‘strategy-first’ philosophy, transforming how growing businesses deploy their marketing budgets and communicate value.

As a featured speaker at this year’s Business Show, Louise will be sharing her actionable industry insights, drawing from years of experience helping businesses pivot toward proactive, high-yielding strategic planning. Driven by the philosophy that behind every great brand is a story waiting to be told clearly.

Whether you are looking to audit your current market position or optimise your brand's digital presence, connect with Louise and the Chess Marketing team at our stand to discuss how to make your next big move.