ReGen AI

RegenAI is a conversational AI company on a mission to help sales teams unlock revenue that's already sitting inside their business. Every CRM holds a graveyard of dormant leads — prospects who once showed interest, went quiet, and were quietly written off. RegenAI exists to bring those leads back to life.

Our technology connects directly into a business's CRM via API, automatically identifies leads that have gone cold, and reengages them through the channels people actually respond to: WhatsApp and SMS. But rather than sending generic, scripted messages, RegenAI holds a genuine conversation. It understands where a prospect currently stands, responds to their specific situation, and guides them naturally toward one clear outcome a booked meeting.

We call this conversational excellence: automation that feels human, not robotic. It's the difference between a lead ignoring another sales blast and a lead re-engaging because the conversation actually feels relevant to them.

Founded and led by Gareth Sutton, RegenAI was built by a small, hands-on team spanning product, sales, marketing, and technical strategy. That cross-functional approach shapes everything we build technology designed not just to work in theory, but to hold up in the reality of live sales conversations at scale.

For businesses sitting on years of untouched CRM data, RegenAI offers a practical way to turn that dormant pipeline into active opportunity, without adding headcount or losing the human touch that makes people actually want to engage.