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Since our launch in 2020, a time when the resurgence of live events brought back momentum to the industry, BSM has grown from just four directors working on two small events to nearly seventy team members spanning sales, marketing, design, account management, and operations across three continents. 

What began with two events, The Business Show and The International Franchise Show, quickly accelerated. By 2022, we had launched the Business Show World Series, expanding our presence into the US and Asia. In 2023, we acquired B2B Marketing Expo, integrating it alongside our headline shows. In 2025, we further strengthened our portfolio with the acquisition and launch of the White Label & Private Label Expo from Fortem International, an achievement recognised when it won “Acquisition of the Year” from Exhibition News (EN) in October 2025.

Today, we deliver 12 exhibitions annually across London, Singapore, Sydney, and Miami, spanning a wide range of sectors including business growth, product sourcing, logistics, learning and development, overseas trade, retail technology, and packaging.

Our rebrand establishes a modern, vibrant and digital-first identity that aligns with our long-term vision and elevates the brand experience for visitors, partners and clients. The updated look comes along with refreshed communication tools and client materials, offering clearer guidance throughout the exhibitor journey and supporting stronger outcomes and results for the people we work with. With the global exhibitions market expected to reach $36.31 billion by 2026, creating a more cohesive and contemporary brand was essential to articulate who we are, what we do and how we stand out in this exciting and dynamic industry.

This launch comes at a pivotal time for the company. We are preparing for North American expansion in 2026, the roll-out of exciting new exhibitions, and continued organisational growth. Over the past year alone, we have welcomed more than 30 new team members — a reflection of our commitment to developing talent, building future leadership, and fostering innovation. In the next year, as we continue to scale rapidly, we remain focused on creating progression opportunities, offering competitive commission and earning potential, providing international travel prospects, and championing creativity across our industry-leading events.

Alongside the rebrand, we are also launching a new website—designed and curated to support this next phase of growth—with improved resources and easier access to our shows. We invite you to explore our company showreel and rebrand video as we enter this exciting new chapter.