Practical AI for Global Content Supply Chains

11 Nov 2026
Keynote Theatre 3
Discover PracticalAI workflows you can use right away to make your global content supply chain up to 50% more effective. This session will show tools and techniques you can apply today, with real-world examples and live demonstrations that help you create, adapt, and validate content across markets faster, smarter, and with measurable impact.
Speakers
Pablo Bertero
Pablo Bertero, Head of AI - WPP Creative