Speakers

Alan Lloyd is the founder of Axcelerate Consulting, bringing over 35 years of frontline B2B sales leadership experience across the IT, telecommunications, and cybersecurity sectors. Today, Alan is transforming sales teams within SMBs and mid-size businesses by equipping them with highly effective, enterprise-grade sales methodologies. Crucially, Alan's training leans heavily into neuroplasticity and the power of intention and belief to drive lasting behavioural change. He empowers sales professionals to completely recode their approach to selling, helping them break down the subconscious rules and deep-rooted behaviours that stand in the way of their commercial success. Alan also provides bespoke commercial coaching for technical founders. By helping them embed predictable sales systems, he enables founders to step away from reactive selling, eradicate revenue volatility, and professionalise their entire commercial operation.