Master AI-first search with entity SEO, content, and social strategies to stay visible, trusted, and
competitive in zero-click journeys.
The Marketing Leadership Series Zone
ABOUT THE MASTERCLASS
Join Sleeping Giant Media to discover how AI, geo-signals, entities, social search, and authentic digital PR are reshaping online visibility. Learn practical strategies to futureproof your brand in AI driven search where credibility and storytelling matter more than ever.
With expansive expertise in SEO, content, and data-led digital PR, our team shares real world insights to help marketers and business leaders adapt and lead. Don’t get left behind, understand how to earn your place at the top of search results in 2026 and beyond.
SCHEDULE
Wednesday, 12th November 2025
- 11.00-11.30am - Signals That Stick: AI, Entities & Smarter Search Strategy
- 12.00-12.00am - Search Starts on Social: What It Means for Your Strategy
- 2.00-2.30pm - Authenticity at Scale: Building Trust Through Digital PR and content
- 3.00-3.30pm - What’s Next? Digital Marketing Trends That Will Define 2026
Thursday, 13th November 2025
- 11.00-11.30am - Signals That Stick: AI, Entities & Smarter Search Strategy
- 12.00-12.00am - Search Starts on Social: What It Means for Your Strategy
- 2.00-2.30pm - Authenticity at Scale: Building Trust Through Digital PR and content
- 3.00-3.30pm - What’s Next? Digital Marketing Trends That Will Define 2026
AT A GLANCE
- Explore how AI, geo-signals, entities, and social search drive visibility in modern digital marketing.
- Discover the power of authentic content and digital PR for building trust with AI algorithms.
- Learn key digital marketing trends shaping 2026 to futureproof your strategy.
- Gain practical insights to boost brand growth and search performance.
ABOUT THE SPONSOR
Sleeping Giant Media is a specialist digital marketing agency that combines data-driven strategies with creative expertise to help brands build authority, increase visibility, and drive measurable growth.
With a strong focus on digital PR, SEO, and content marketing, they deliver tailored campaigns that connect brands with the right audiences and
unlock new opportunities.
Meet the Team
Luke Quilter
CEO
Luke Quilter, CEO and Co-Founder of Sleeping Giant Media, brings over 15 years of digital marketing
experience. A passionate advocate for AI in marketing, he’s a respected speaker known for turning complex tech into
actionable insights, helping professionals navigate AI’s impact on strategy, visibility, and business growth.
Aniela Robinson
Marketing Lead
Aniela is an engaging public speaker and Marketing Lead at Sleeping Giant Media. She’s
hosted digital marketing workshops for brands across the UK and regularly shares insights at creative and business events.
Her strength lies in turning complex marketing challenges into clear, visually-driven strategies that connect with real
audiences.
Steven Westgate
Head of Content
Steven Westgate, Head of Content & Digital PR at Sleeping Giant Media, has 12+ years’
experience leading global content strategy. Awarded Global Rising Star in Content (2022), he’s known for blending creativity
and data to drive brand growth. Steven frequently speaks on AI’s impact in digital PR and storytelling.